Valstrom
sector publishing / fashion
Scope Design / Art direction / copywriting
A biannual print magazine about fashion culture, published over six issues and distributed in select retailers in London. As editor, I curated content that included profiles, interviews, and editorials. The design ethos was grounded in minimalism, and each issue was lithographic print on uncoated paper. This gave the magazine a distinct, non conformist anti-gloss appeal. Building a strong network of models, agencies, photo studios, and industry professionals solidified Valstrom’s reputation. The magazine also garnered a growing social media following of over 15k.
